Welcome To Zee Institute of Creative Arts - ZICA Chandigarh
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OVERVIEW

Learn from the Professionals

Graphic designers create visual concepts to communicate ideas that inspire, inform or captivate consumers. Students will develop the overall layout and production design for advertisements, brochures, magazines and corporate reports. The graphic design industry has been evolved with a more presentable design due to which we have updated the program with the latest tools and technologies so that student can create outstanding artworks.

Become a professional artist

This program is divided into two parts, the first part deals with fundamental of art, design, digital illustration and computer graphics. We focus on teaching business collaterals such as logos, posters, marketing collaterals, package design etc. by using digital tools. The second module of the program deals with design prototyping, Design for Printing, Advertising, Packaging and Photorealistic 3D Design. At the end of the module, students will also get an opportunity to create an outstanding project.

PROGRAM HIGHLIGHTS

  • Increase design and visualization skills
  • Learn complete Graphic Design production pipeline
  • Continuous evaluation through examination, competitions, and activities
  • Placement support

Course Syllabus

  • Fundamentals of Drawing
  • Principle of Design
  • Understanding Perspective Drawing
  • Colour Theory
  • Typography
  • Illustration
  • Logo Design
  • Photography
  • Digital Illustrations – 1
    1. Overview of workspace
    2. Understanding the design tools
    3. Masking and wrapping
    4. Working with text
    5. Effects and Filters
    6. Let’s draw
    7. Create layouts
    8. Color the illustrations
    9. Design - Logo
    10. Design - Magazine cover
    11. Design - Advertisement
    12. Printing techniques
  • Computer Graphics
    1. Learn Design tools
    2. Colour correction
    3. B & W to Color
    4. Digital paint
    5. Filters, Layer and layer effects
    6. Masking - Layer, vector, quick
    7. Multilayer compositing
    8. Image manipulation
    9. Text Effects
    10. Designs by multiple filters
    11. Matte paint
    12. Create GIF Animation
  • Digital Illustrations – 2
    1. Understanding the design tools
    2. Working with effects
    3. Image editing
    4. Convert raster to vector
    5. Product design by mesh and gradient
    6. Logo creation
    7. Page layout
    8. Poster design
    9. Page layout for a newspaper
    10. Creating brochure design
    11. Create advertisements
    12. Packaging designs
    13. Import, Export & publishing
    14. Printing techniques
  • Layout Design
    1. Understand page size and creating a new document
    2. Layer and master page
    3. Working with text
    4. Page formatting with image and layout
    5. Working with style
    6. Colors & effects
    7. Working with tables
    8. Design - Magazine layout
    9. Design - Lookbook
    10. Design - Newspaper
    11. Pagination
    12. Understanding printing
  • Design, prototyping & collaboration tool
    1. Create the Prototype Project
    2. Create the Prototype Background
    3. Setup the Screen Header
    4. Build the Content Area Background
    5. Add the Content
    6. Creating Content Grid
    7. Creating art-board & More Pages
    8. Build the Linkage Between Pages / Creating Interaction
    9. Sharing the Prototype
  • Design for Printing, Advertising and Packaging
    1. Process of Printing
    2. Design for print
    3. Product reference & evaluation
    4. Google Ads (Digital Banners for a web page)
    5. Facebook Ads (Digital banners)
    6. Advertising
    7. Product design
    8. Product packaging
  • Photorealistic 3D Design
    1. Exploring the interface
    2. Alignment and snap guides
    3. Creating & Importing 3D models
    4. 3D graphics placement
    5. Controlling the camera & Changing views
    6. Setting up Stage
    7. Working with materials
    8. Selecting and sampling
    9. Adding a background image
    10. Automated image matching
    11. Multi-layered PSD renders
    12. Working with lights
    13. Threshold and Intensity
    14. Use image for reflections
    15. Rotate with Camera
    16. Shadow and reflection adjustment
    17. Rendering the final image
    18. Post-Processing the image
    19. Material capture
    20. photorealistic rendering
  • Project (Branding for mock Company and Present it)
    1. Design Logo
    2. V-card
    3. Poster
    4. Banner
    5. Cd-case and Cover Design etc.
  • Introduction to Augmented Reality (AR) and Virtual Reality (VR)
  • The basics of AR functionality
  • Taking the next steps with ARCore
  • Bringing ARCore to life

Be Industry Ready

Students walk away with a rich portfolio comprising of best 3D and VFX project. This portfolio will be a gateway to joining animation and visual effect industry.

Delivery Method

  • Weekday batches: 5 days a week (2 hours per day)
  • Practical session backed by theory explanation
  • Practical assignment and Project-based learning
  • Industry-aligned creative and technical programs
  • Master classes by industry professionals

EMERGING STUDENT PROFILE

Many of Graphic Designers are employed in specialized design services, publishing or advertising, public relations, and related service industries. Majority of them become self-employed or freelancers due to the rising demand for quality designers.

PLACEMENT OPPORTUNITY

After successfully completion of the said program, a student is eligible for following job categories.

Graphic Designer
Logo Designer
Illustrator
Layout Designer
Desktop publisher
Typographer
Marketing collateral designer
WHO SHOULD ATTEND
Freshers Working Professionals Entrepreneurs
Improve your Resume Start a new career Expand your business
Learn the latest technology and tools Advance your career growth by adding value to your CV Be aware of the latest technology and tools
Standout with a unique skill set Increase your work portfolio Save the cost of your prevailing business
Create an outstanding portfolio Work as a part-time freelancer Get industry recognised certificate

How to apply?

Admissibility

  • Students who have completed class 10 and are interested to join ZICA programs
  • Fill inquiry form
  • Admission to the institute would be based on the student’s performance in the creativity test

Schedule your Personal Interview

  • Screened by the faculty
  • Notification of the program start date.

Enrollment

  • Unleash your creative potential